Our Mission

Our mission is ‘to inspire businesses and individuals to contribute to the conservation and enhancement of the Lake District and Cumbria, for current and for future generations’.

We do this by:

• Involving local people, businesses and visitors in taking action to sustain the environment and enhance local communities
• Emphasizing the value of each individual’s efforts and contribution
• Raising awareness of the impacts of Climate Change to those involved in tourism and recreation in the Lake District and Cumbria
• Providing solutions to the negative impacts of tourism
• Influencing policy on the environmental impacts of tourism
• Fundraising for projects that enhance the local environment
• Working to ensure that the economic and recreational demands of tourism do not harm the environment

To this aim our work has two major strands - fundraising for landscape and environmental projects, and supporting and promoting sustainable tourism practices.

 Our Policies:

Nurture Lakeland Environmental Policy

Nurture Lakeland Procurement Policy

 Nurture Lakeland Responsible Tourism Policy  

We currently hold a CBEN Bronze award and are in the process of attaining a Silver award. Our Environmental Audit assesses our environmental performance of our office and how we operate as an organisation. We are constantly working to reduce our environmental impact and make our operations more sustainable.