'Inspiring people to care for the natural environment through Responsible Tourism'

annual report 2013 coverFor nineteen years we have been working to protect the beautiful landscapes and environment of Cumbria and the Lake District.
Nurture Lakeland is working with tourism businesses to improve sustainable practices, helping to safeguard the area.

We have a membership of nearly 400 businesses, tourism associations, agencies and other organisations. In total we represent over 1,200 individual businesses. These range from small guest houses to large hotels, holiday cottages to conservation bodies and other tourism related businesses.

  • Provide funding to pay for conservation and environmental works
  • Carry out research into the impacts of tourism and offer solutions
  • Provide sustainable tourism training, advice and consultancy
  • Support other regions and National Parks to set up Visitor Giving. 

Read our latest ANNUAL REPORT

Fundraising: Working with our members to support conservation projects across the county and protect our landscape - We call it Visit Give Protect

Campaign work: Ensuring that the environment and human activity co-exist harmoniously - We call it Sustainable Tourism

Consultancy: Sharing our ideas and helping other destinations across the UK and Europe to develop their own Visit Give Protect schemes - We call it Nurture Tourism

Read more about what we do

  • Pedal power

    Pedal power

    Posted by Karen Mitchell, on Monday, 01 September 2014

    Cycling is important to me personally because it's low cost, low environmental impact and brings high health benefits. It's my outdoor gym. Since I started cycle commuting between Kendal and the Nurture Lakeland office in Staveley I've added another couple of benefits to my list – picking...

  • Still pinching myself after just over three weeks as the new Director at Nurture Lakeland

    Still pinching myself after just over three weeks as the new Director at Nurture Lakeland

    Posted by Karen Mitchell, on Monday, 21 July 2014

    How lucky I am to be able to both live in, and work for, Cumbria’s natural environment. 

  • Our Woman at the Top

    Our Woman at the Top

    Posted by Penny McMullen, on Wednesday, 25 June 2014

    Hello! My name's Sarah and I'm an Upland Ranger. Strange way to start a blog I bet you're thinking, but I'm the only female Upland Ranger in the Lakes and quite probably one of the very few that exist around the UK, and I want to give you a little insight into my world...

read more from our blog

Nurture Lakeland, Windermere Road, Staveley, Cumbria LA8 9PL     T. 01539 822622    E. info@nurturelakeland.org  get directions >

Nurture Lakeland is a part of Nurture Cumbria, a charity registered in England and Wales with the charity number 1130453 and company number 3317259

photography featured in top header courtesy of  James Bell PhotographyJames Bell Photography